Three ways drones are changing the world of journalism.
They’re agile, versatile, fairly affordable to operate and capable of capturing powerful footage from unusual vantage points. It’s no wonder that drones have become a storytelling tool of choice for journalists and media houses around the world. In fact, UAVs have such great potential to enhance the coverage of news and events that there’s a whole new field – drone journalism – dedicated to their use for reporting purposes.
In today’s post we look at a few ways that drones are currently transforming the world of journalism.
HOW DRONES ARE CHANGING THE FIELD OF JOURNALISM
1. TAKING STORYTELLING TO NEW HEIGHTS
Because drones enable journalists to capture images and shoot videos from the sky, they add a whole new layer to stories and give viewers a unique perspective on the topic being covered. Historically, reporters would have had to use helicopters if they wanted to, for example, capture the scale of the damage caused by a wildfire or the sheer number of people participating in a protest; UAVs now make it much easier, and much more affordable, to report on these kinds of scenarios from a bird’s eye view, and the footage captured is typically of a much higher quality. Similarly, drones are a highly effective way to cover sporting events in real time, and they can even be used to create 3D images and virtual reality content. Put simply, UAVs significantly expand the storytelling possibilities for journalists, while enabling professionals to communicate information in completely new ways.
2. MAKING WORKING CONDITIONS SAFER FOR JOURNALISTS
Journalism can be a dangerous profession. In order to get a story, reporters occasionally have to travel into high-risk areas (war-torn countries and crime-ridden neighbourhoods, for example) or traverse fairly hostile terrain. But with the help of a drone, they can easily gather the information they need and capture high-quality shots without having to physically enter a hazardous zone. Thanks to UAV technology, journalists can, for instance, get up-close-and-personal with an active volcano or explore a building that’s just collapsed while remaining on safe ground. It also means that correspondents can now access and report on areas and entities that were previously inaccessible.
3. ENHANCING INFORMATION-GATHERING EFFORTS
Drones are capable of carrying more than just cameras and video equipment. They can also be fitted with sensors of various types that are capable of measuring anything from heat patterns and radiation to air pollution and crop health. This way, UAVs can be used in the research stage to collect information required for stories, particularly in the realm of investigative journalism. Of course, journalists would have to adhere to strict regulations and respect others’ privacy rights while gathering data, but the potential for use in this department is still significant.
Looking to use drones for journalistic purposes? Get in touch with us. As fully licensed aerial filming and photography professionals, we at Drone Media are bound to have the right hardware and the right people for the job.
Using drones to film motorsport can provide unique footage that just wasn't possible to capture previously. We have been lucky enough to film at various tracks around the UK including Silverstone and Brands Hatch, and we have also done some work at rally circuits.
WHY YOU SHOULD BECOME A DRONE MEDIA CORPORATE PARTNER?
- WORK WITH OPERATORS WHO ARE LICENSED, ACCREDITED AND INSURED
An important consideration before you hire a drone operator is whether or not they have acquired all the certifications and approvals required by the South African Civil Aviation Authority (SACAA) to fly a UAV for business purposes. And as there’s inherent risk involved in operating a drone, you always want to make sure you work with a company that has taken out a comprehensive insurance policy. As a Drone Media Corporate Partner, you don’t have to worry about any of these details. You can get on with your daily business while taking comfort in the knowledge that we’re fully licensed and insured and that all the operators in our network are compliant with safety and operational regulations.
- REST ASSURED YOU’LL RECEIVE A RIGHT SOLUTION
Different industries have different needs, and every project is distinct, so it’s important you work with an operator who has experience in your sector. As a Drone Media Corporate Partner, you’ll have access to our extensive, nationwide network of seasoned filming and photography professionals, so we guarantee we’ll be able to find a solution in your area that’s perfectly suited to you and your objectives. Our operators also use the latest in aerial capture technology, so they’re well positioned to help you get the exact results you want, whatever they might be.
- BENEFIT FROM RETAINER OPPORTUNITIES
Our Drone Media Corporate Partners never have to worry about their business’s aerial media requirements again. Our retainer agreements give you ongoing access to UAV specialists who can manage all of your drone operation needs as they arise. Partners enjoy quick turnaround times and lower project costs, and have the benefit of knowing upfront what they’re spending every month, thanks to our fixed retainer fee.
At the end of the day, if you want drone solutions tailored to your business needs, coupled with the knowledge that you have the support of a fully developed aerial services company, it’s worth seriously considering a partnership with us. Becoming a Drone Media Corporate Partner today is as simple as getting in touch. We’re here to answer any queries you might have and to assist you with the sign-up process.
Contact us Below for more information and a Quote